Building products, chasing goals, figuring it out as I go.
Hi there! I'm Lizzie. By day, I'm a Digital Product Owner (ex Management Consultant). I created this blog to share the wins, lessons and stumbles along the way from all areas of my life.
I'm a Digital Product Owner at Jetstar, where I lead Club Jetstar initiatives focused on getting and keeping members.
I started out in marketing, moved into strategic insights, then management consulting, and eventually found my jam as a product owner. My approach is pretty straightforward: let the data show you what customers actually need before you decide what to build. Understand the behaviour, spot the friction, then define and deliver the solution.
I'm a bit of an AI enthusiast. I use it for prototyping, vibe coding, and building automations that help me work faster and test ideas sooner.
Outside of work, you'll find me running, hiking, discovering new cafes/bars or planning the next trip.
AI has made it much faster to turn an idea into something real. But faster building doesn’t make discovery less important. It means we can now build the wrong thing much faster.
Read more →I recently completed my Lean Six Sigma Yellow Belt. I wanted to capture what I found to be some critical takeaways for Product Owners and Product Managers. These are the kind of frameworks that actually change how you think about your work.
Read more →I recently earned my Lean Six Sigma Yellow Belt, and it completely changed how I think about efficiency and quality, especially in a digital environment.
Read more →As I shut the door on almost three years in Management Consulting, I figured it was only right to reflect on everything I've learned along the way.
Read more →I started running in 2024 and honestly, I haven't looked back. From my first breathless 3K lap of the Tan to running a handful of 10Ks and completing City2Surf, I've discovered that running is something I truly love.
Read more →When I first got into health and fitness, I went all in. I was motivated, eager to make a change, and honestly a little naïve. Over time, I've learned a lot, mostly by trial and error.
Read more →Automations, prototypes and experiments - things I built to work faster or test an idea before writing a single proper line of code.
Built for the gym sessions where you show up, do the same weights as last week, and call it done. Tracks progressive overload and recovery so you're actually making progress, not just being consistent.
Planning a wedding is genuinely a lot. This keeps vendors, budget, tasks and timelines in one place so the chaos stays manageable. And you can actually enjoy being engaged.